With wedding season 2026 fast approaching, Lush is helping to-be-weds make their big day even more memorable with the launch of complimentary wedding scent consultations in all Lush UK&I stores. Designed to help partners choose fragrances that reflect their style, story and celebration, and create memories that last long after the final dance of the night!
As couples increasingly curate every detail of their wedding day, from colour palettes to playlists, fragrance is becoming an essential part of it. Lush’s bespoke in-store consultations invite to be weds individually or together to explore perfume through the lens of their wedding plans to ensure the scent they wear is as meaningful as the moment itself. During the consultation, they are guided through personal questions around their wedding style, the season and venue, colour schemes, music choices, food and drink, and what truly reflects their personality and relationship. A member of staff will then give a personalised fragrance recommendation that complements them and the atmosphere they are creating.
“Crafting the perfect wedding day is often regarded as an important life milestone. The scents that we surround ourselves with should be intentional, enhancing how we want to feel and helping to create beautiful memories.” – Lee Howes, Lush Fragrance Category Lead
Consultations at Lush can go beyond wedding scents to other products to help partners feel prepared for their wedding day. Maybe they need a good skincare routine to help them glow as they walk down the aisle, maybe they want to create a scented candleritual during planning nights or maybe they want to gift their wedding party a selection of bath bombs as a wedding favour.
Complimentary wedding scent consultations are available in all UK&I stores.
LUSH Wedding Day Bestsellers:
100ml £100
The three stages of relationships are featured in this perfume. The innocence of violet leaf, like the beginnings of all relationships. The sensuality and deepness of love from the Roses and the comforting solidity of all marriages provided by the sandalwood oil. Sweet and floral. This fragrance was designed by Lush in-house perfumer Emma Vincent to wear on her very own wedding day!
100ml £85, €110
Leave the love potion and spritz yourself with this intoxicating fragrance to attract admirers instead. At first, punchy lemongrass fills the air, before sunny bergamot shines through. Heady ylang ylang adds a sweet finish that will drive them crazy.
£32, €40
Turn heads with this super creamy and uplifting scent, with comforting vanilla and sweet tonka to wrap you up in a sense of pure joy all day long. Pair with the Super Milk hair primer that broke the internet for a lasting citrus-gourmand impression. Super Milk hair primer has been a bestseller in recent years, with one sold every 30 seconds last summer.
100ml £55 / €75
An exquisite and delicate apricot-note from osmanthus blossoms, combined with a touch of citrus and deep resins. 1000 Kisses deep expresses the complexities of true love for when you cannot find the words to say how you feel.
Alongside the fruity notes, this scent is definitely a refined affair thanks to some warming, grounding and even floral ingredients. A complex scent that opens up as soon as it’s sprayed.
About Lush Fragrance
Lush perfumes tell stories and evoke reactions. They are made in-house at first out of necessity but now out of love and appreciation for the artistry of fine fragrance. They are inspired by literature, music and life events. The perfumes contain beautiful essential oils and absolutes, which Lush sources from family businesses and local farmers where possible, prioritising ingredients that are lovely for the customer and beneficial to the community.
Lush fragrances are invented by Lush’s three in-house perfumers: Lush Co-founder Mark Constantine OBE, who created many iconic Lush scents since the start in 1995 and two female in-house perfumers, Emma Vincent and Alina Gliwinska. In a predominantly male dominated industry, Emma and Alina have created some of Lush’s most loved fragrances. Emma has created customer favourite fragrances including “Turmeric Latte”, the fragrance for the “Super Milk” products and Alina created the fragrance “Alina”, created for every generation to enjoy.
About Lush
Since establishing in 1995, Lush has been driven by innovation and its ethics. Creators of pioneering beauty products, one of Lush’s most well-known creations is the bath bomb.
Invented in 1989 by Lush Co-Founder Mo Constantine in her garden shed, bath bombs have become a global sensation – all hand pressed in Lush’s own manufacturing sites across the world, Lush sold over 21.2 million last year.
A beauty company with a campaigning heart, Lush is on a mission to create a product for every need and a cosmetic revolution to save the planet. The ultimate goal is to leave the world ‘Lusher than we found it’.
In August 2024, Lush reached £100 million in charitable giving, supporting grassroot organisations and activists through multiple programs since 2007. In FY23 Lush donated just under 1% of the company turnover to grassroots groups driving tangible positive impact, showing commitment to a long term giving strategy.
Today, Lush operates in 50 countries with over 850 shops, 38 websites shipping worldwide and a global network of native apps, broadcasting channels and digital communities in over 30 languages.
