Love Lagree is a boutique fitness studio brand based in Wales founded by fitness professional and entrepreneur Lorraine Jenkins. The studios host small group classes specialising in the unique Lagree Method – a core, strength and conditioning full-body workout that utilises the patented M3S Megaformer machine.
Originally hailing from California, the Lagree method and megaformer was created by fitness innovator Sebastien Lagree, to deliver a high impact but low intensity workout. With fans including Jennifer Anniston and Meghan the Duchess of Sussex, Lorraine recognised the gap in the UK market for the method, trained as an instructor and obtained her Lagree license, quickly identifying the Vale of Glamorgan as the perfect place to launch the brand in Wales – her homeland.
Love Lagree originally launched in a small Cowbridge studio in 2020, following the global pandemic. Lorraine had a website built, logo designed and named her studio ‘Love Lagree’ – after her fervent passion for the brand, and the typical reaction from ardent fans of the method. A following in Wales soon grew once people witnessed both the health and physical benefits of the workout, with classes quickly becoming booked up – clearly signifying a demand for the brand to grow and the studios to expand. Fast forward to today, there are two studios – Moreover, there are ten instructors hired by Lorraine, and even more Megaformers to facilitate the 250 studio visits per week. Love Lagree has truly signified a fitness milestone for South Wales.
Love Lagree is the only Lagree studio in Wales and was the first to launch in the UK, even before London.. It is a licensed Lagree studio leveraging Lorraine’s 20 years plus in the fitness industry. Unlike Reformer Pilates which it is sometimes compared to, the workout uses the patented Megaformer – all purchased by Lorraine for her business. All instructors at Love Lagree have been professionally trained to teach the Lagree Method, with Lorraine herself being trained in Lagree in California.
Love Lagree Founder – Lorraine Jenkins
When Lorraine first purchased her seven Megaformer machines, and created a timetable in a small Cowbridge studio, she had no idea that the brand would evolve and grow as much as it has. Lead by an undeniable market demand and a highly dedicated community of Love Lagree fans and advocates. Whilst growth has definitely been the most impactful achievement, Lorraine acknowledges her supportive team of ten in helping her grow the brand, but also, her clients. The Love Lagree clients are committed to the workout, are vocal about the benefits and fiercely supportive of the business. They have formed an entire fitness community that did not previously exist in South Wales. A community that has Love Lagree at its core.
Lorraine Jenkins is travelling to LA in February to train as a level 3 Master Trainer.
