Style of the City’s Fashion Boutique of the Year has expanded, and we couldn’t be more thrilled! The renowned Cowbridge-based boutique, celebrated for its distinctive clothing and footwear collections, has seamlessly extended into the adjacent space to introduce a brand-new coat salon. This expansion has transformed the store, offering room for an abundance of fabulous fashion displays and enabling the boutique to host exclusive in-store events.
What can you expect in this stunning new section?
Prepare to be inspired by luxurious faux fur from the acclaimed French designer Max & Moi, sleek coats from the Scandi brand BRGN, and timeless jackets from Harris Wharf London. This corner of our shop, dedicated to outerwear, is a treasure trove waiting to elevate your winter wardrobe.
Owner Esther Hitchcock has long envisioned Jon Ian as a mini department store, and with this expansion, that vision has become a reality. “I’ve always viewed Jon Ian as the grown-up equivalent of playing dress-up,” Esther shares. “It’s incredibly rewarding when ladies come into the store seeking styling assistance. We can style you from head to toe with a whole shop filled with stunning pieces—it’s such a delightful experience!”
Jon Ian proudly showcases a carefully curated collection of long-standing British and European brands. Discover sumptuous silks from renowned Danish designer Dea Kudibal, add vibrant colors to your wardrobe with Essential Antwerp, or explore the edgy, bohemian pieces from British brand Hayley Menzies. Experience the unparalleled comfort and style of Kennel und Schmenger boots, a renowned German brand, or indulge in a fairy-tale moment with their exquisite selection of Lola Cruz shoes—the fashion possibilities are truly limitless.
Jon Ian was recently crowned Fashion Boutique of the Year at our inaugural Style of the City Awards. With a wealth of experience and fashion knowledge, this boutique gem in the heart of Cowbridge High Street is a favourite among fashion enthusiasts, continuing to grow its ever-expanding base of loyal customers.
